Planning to Win is for people who are the best in their field, or are planning to be.
This Guide is for you if your project is complex and challenging. You may need to raise equity capital and/or a bank loan. You may be planning a new venture (if you are very brave). You may want to win a competitive government grant or loan (if you are very patient). You may be planning a joint venture or a new export business. Perhaps you need to show your parents you can take over the family business – and succeed. Or you may want to write the best business plan in your management course or workshop.
Planning to Win describes all the things you need to consider to prepare a really good, professional business plan.
It has four sections:
The basic Guide to writing the plan, in six parts
A “model” business plan
A tutorial that explains in detail how to prepare the financial spreadsheet model
The financial spreadsheet model – available free as a Microsoft Excel
To see what’s in these four sections, and the six parts of the Guide,
The six parts of the Guide to business planning and financial modelling are:
This part describes each of the introductory chapters of a business plan, including:
Operations plans include, at least:
Describes the financial forecasts set out in the financial spreadsheet model, including:
This section of the business plan presents perhaps the most interesting aspects for both the author and the reader – for the owner(s) and potential investor(s). It includes discussion of:
Planning to Win is different – very different – from your average text-book or “how to” guide on business planning.
It is idiosyncratic – meaning its style reflects my 25 years practical experience in business planning, and the joys and frustrations of working with clever (sometimes difficult) people. Every section is illustrated with examples (like this) of what does happen in the real world.
It is rigorous. It demands the highest level of excellence applied to every element of the planning process. It hopefully demonstrates that rigour in its explanation and examples.
Most textbooks and guides on business planning tell you what you should include. Mine tells you how to do it – in specific detail applied to every part of the business planning process.
Planning to Win sets out a novel but practical approach.
Planning to Win proposes and shows you how to implement many aspects of business planning and financial modelling that I have not seen in other texts or guides:
Planning to Win is available in e-book format from Apple or Amazon, or in hard copy or e-book format from me at firstname.lastname@example.org
Download the executive summary of the model business plan for free